I’m a freelance creative director in San Francisco who’s been fortunate to work for some pretty great clients and agencies. At AKQA San Francisco I led innovative and award-winning digital marketing efforts for clients like Audi of America, Nike, Kraft, and Visa. I create advertising, branding, and storytelling across all media. No matter the project, my goal is to do great work.
Who is Bob Pullum?I worked on the launch campaign for Anatha, an ethos-driven decentralized technology company dedicated to eliminating global poverty by making the purchase of cryptocurrency more accessible to more people around the world. With Adam Lau as copywriter, we did the pitch creative and developed this campaign across digital, social, and print.
See the workAs a freelancer at Deloitte Digital/Heat, I helped create a successful case study for Footaction using a recently-acquired predictive AI company to predict trends to help brands be more relevant in social. We had a 72 hour creative process to create paid social posts and online ads based on AI predictions to capitalize on the hottest conversations. It was so successful, we did it for other clients.
See the workFrom leading the initial pitch to managing over 30 creatives, I helped Audi of America not only reimagine the digital automotive shopping experience, I oversaw and contributed to some amazing creative . We innovated important car launches, as well as created digital products to help improve Audi dealerships and ownership.
See the workThe biggest project of my career becomes the most rewarding. An old bank building abandoned since the S&L Crisis of the '80's presented an opportunity for being creative with not only a small budget for its restoration but also space planning and historical adaptive reuse. It was important that the building become a place for the community to enjoy, as well as a destination for the Bay Area and beyond.
Learn about the Guerneville Bank ClubFreelancing for London-based Instinctif Partners alongside Chief Creative Officer Richard Pemberton, I've worked on a lot of different types of branding projects that have ranged from their biggest event, eBay Open, to seller initiatives like Always Open on eBay.
See the workI helped lead one of the biggest brands in the world with digital and social. Whether it was launching a global social program for a FIFA partnership or a network for small business owners, Visa had multiple brands that provided many opportunities.
See the workSometimes great pro bono work comes from working with a non-profit and sometimes it just happens. There were a lot of opportunities through the years and these are a few that I really like.
See the workI worked on traditional advertising and branding campaigns for 15 years for clients that included Avia Outdoor Shoes, Kenwood Audio, Powerbar, Copper Mountain Ski Resort, Specialized, more.com and others.
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